February 23, 2010
NCR Corp. today announced that Healthy Advice Networks, a leading provider of physician office-based health education programs, is using NCR Netkey to power its PracticeWire service. PracticeWire delivers real-time health content to physicians throughout the United States, via wall-mounted digital screens through wireless broadband.
NCR Netkey provides Healthy Advice Networks with a centralized, Web-based digital content management solution that utilizes administration tools to schedule and deliver highly-customized educational material directly to physicians. Customizable down to the individual practice level, this content includes late-breaking news, medical information alerts and updates, as well as practice-specific information such as posting standards of care or communicating OSHA/HIPAA guidelines.
"We selected NCR Netkey as it was a highly scalable solution that streamlines content management, allowing our sponsors to directly reach physicians with timely and relevant messages," said Tom Campbell, executive vice president, Healthy Advice Networks. "It is now a vital enabler of our ability to provide valuable content and highly targeted messages to physicians."
"Digital signage is an ideal medium for communicating in the healthcare industry, which is a very dynamic and fast-paced environment," said Dusty Lutz, general manager, NCR Netkey. "By delivering highly-relevant and dynamic content, Healthy Advice Networks is helping physicians provide patients with better care and make more informed decisions."