News

Mobi33 transforms digital signage networks with interactive mobile response

October 29, 2008

SAN JOSE, Calif. — Mobi33 announced the launch of a platform solution that can augment any digital signage network with interactive mobile responses and ad messages deliverable to mobile phones.

A call to action is placed in the digital signage ad to prompt viewers to either call a voice number or send a text message to request ad content. Upon request, an SMS will be delivered to the caller's mobile phone containing product or service information, coupons, entry to a sweepstakes and other promotional information. SMS delivery is worldwide, and international access numbers are available.

Mobile response added to digital signage greatly increases an ad's effectiveness by enhancing information recall and establishing a two-way communication with consumers. Digital signage companies may start using this service without the need for additional development and launch new campaign services such as text2win, polling and survey immediately.

Click for a demo of Mobi33