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Mitsubishi Electric and C-nario announce digital signage partnership in Eastern Europe, Middle East

October 30, 2008

TEL AVIV, Israel — Mitsubishi Electric's Visual Information Systems Division in the Netherlands, and C-nario, a global provider of digital signage software solutions, announced a strategic partnership to provide comprehensive digital signage solutions. Mitsubishi's product offering, including professional LCD monitors, multimedia projectors, LED display systems and display wall cube systems, will be combined with C-nario's digital signage software products as turnkey solutions for all system integrators offering digital signage. Mitsubishi Electric Benelux office is responsible for Benelux, Eastern Europe, Russia, CIS and Turkey.

The announcement comes at an exciting time for both parties, with Mitsubishi Electric looking to increase its presence within the narrowcasting/public display sector, and C-nario expanding its digital signage solutions portfolio in the AV and IT channels, strengthening the company's relations with AV and IT integrators. Both companies expect synergy for all partners in this multi-channel approach.

"We always strive to make digital signage projects implementation as simple as possible, without compromising quality. A standard package of high-quality Mitsubishi displays and C-nario's digital signage operating platform aims to do precisely that. This is an exciting business opportunity to our partners and customers," said Rami Bahar, C-nario's vice president of sales and strategic planning. "We strongly believe that our partnership with Mitsubishi Electric will greatly enhance our digital signage offering, add further momentum to our strong growth in this sector, and enable integrators to simplify digital signage projects."

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