Software

LG, Userful team up to bring AV-over-IP signage

Provided

February 3, 2022

LG Business Solutions USA and Canadian software company Userful are introducing an AV-over-IP solution that combines Userful's Visual Networking Platform and LG's webOS Signage platform for control rooms, digital signage networks, corporate signage and video walls, according to a company press release.

As a result of the collaboration, digitally-integrated enterprises can deploy IT-managed services from any source to webOS displays with streaming capabilities, flexibility in deployment and NIST-caliber security.

"Together, LG and Userful have created a digital display network management platform that can both simplify and empower LG installations to enable security, content delivery speed, and flexibility in content delivery and display deployment," Gianni Restaino, LG Business Solutions USA's vice president of engineering, said in the release. "With the acceleration of new services and digital transformation, there is a clear need for a centralized platform to manage visual services in combination with data, IoT and AI. Userful's software-defined platform uniquely integrates all of these, and delivers them through private/public cloud servers to webOS signage displays optimized for the network, enabling AV services across an entire organization."

The companies began developing a software solution that runs on top of LG's webOS Signage platform for flat-panel and direct-view LED displays, focusing on simplicity, reliability, flexibility and security. According to Userful, the resulting platform could hardware and energy cost savings while helping to reduce carbon footprints.

According to Maia Research, the AV-over-IP market is poised to grow from $3 billion in 2021 to $51 billion in 2027, with 85% of growth expected in the corporate, government and education sectors.

Userful CEO John Marshall praised the hard work of both companies and noted that other display manufacturers have been unable to match LG's level of software integration, making this alliance even more valuable and unique, according to the release.