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LG-MRI launches new outdoor display

Outdoor digital signage company LG-MRI has announced the launch of its Generation 10 BoldVu outdoor display. It is designed with great color saturation and contrast than older models.

March 16, 2016

Outdoor digital signage company LG-MRIannounced the launch of its Generation 10 BoldVu outdoor display. The display is designed to have a greater operating luminance of up to 3,500 nits, according to the press release.

The display is available in five sizes: 49-inches; 55-inches; 75-inches; 86-inches and 98 inches. It is also designed to provide 40 percent more contrast and 10 percent more color saturation than older models. The model uses color LCD color filters to help enhance saturation, according to the announcement.

 "Our new AG/AR technology dramatically reduces reflected ambient light, which when combined with the significant increase in display luminance, boosts  contrast and color saturation, making visuals on the display that much bolder," Bill Dunn, chairman of LG-MRI, said in a statement.

The Generation 10 BoldVu also consumes less power than older generations. "Our displays were far and away the most power efficient in the market, now they are significantly brighter and even more power efficient," said Dave Williams, vice president of engineering for LG-MRI.