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L.A. c-store DOOH network grows to 1 million viewers
August 23, 2010
Convenience TV announced recently that its Los Angeles convenience store digital out-of-home (DOOH) network has hit the 1 million viewer mark.
The company says it has expanded its presence in Los Angeles to 28 video advertising displays reaching 1 million viewers and has started getting some major advertising buy-in, recently cutting a deal with CW Network for its "WWE Friday Night SmackDown" TV show.
Convenience TV plans to grow its Los Angeles network to 100 digital displays by the end of first quarter 2011 with a goal of 500 video display convenience store locations by the end of next year.
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