News

Intel's Avalos set to deliver keynote at DSE 2011

January 3, 2011

Digital Signage Expo, the international trade show and conference dedicated to digital signage, interactive technology and digital out-of-home networks, announced today that it has scheduled Intel Corp.'s Jose Avalos, retail & digital signage worldwide director, Embedded & Computing Division, to keynote at DSE 2011 on Thursday, Feb. 24, in Las Vegas.

In his address titled "Key Trends Affecting the Future of Digital Signage" Avalos will talk about key trends and challenges facing those operating in this space:

How to deal with rising customer expectations of the experience; the increased need for anonymous video analytics for proof of play and proof of impression for advertising return on investment;the challenge of increasing total cost of ownership;technology solutions that address market share;and judging return on operations.

Avalos leads Intel's world-wide retail and digital-signage businesses, and his organization is responsible for delivering Intel's Intelligent Retail and Intelligent Digital Signage Platforms, as well as initiatives to fuel the growth of the industry. He has a multi-faceted career with numerous general management- and director-level positions at Intel in business, marketing and engineering.

Digital Signage Expo 2011, co-located with the Interactive Technology Expo, Out-of-Home Network Show, and Digital Content Show, is scheduled for Feb. 22-25 at the Las Vegas Convention Center.