DOOH Advertising

Husqvarna, Visual Art announce global partnership

Provided by Visual Art.

December 5, 2022

Husqvarna has partnered with Visual Art for digital in-store solutions globally, according to a press release. Visual Art will provide hardware and its Signage Player CMS.

Covering all global dealers of Husqvarna goods, the partnership is focused initially on the 4700 Eurozone dealer network, seeking to increase customer dwell time and shape purchasing behavior.

"We have looked at a new, updated solution for our dealers and Visual Art emerged as the obvious option after a procurement," Börje Nilsson, global shop profiling manager at Husqvarna, said in the release. "With their technical and strategic expertise, we not only fill the solution with function but also see a comprehensive service and maintenance program that means that neither we nor our dealers need to worry about the technology working."