News

Harris making magic for Magic

September 28, 2010

International communications and information technology company Harris Corp. announced today that it is joining the National Basketball Association’s Orlando Magic and the City of Orlando this Friday to celebrate the culmination of a yearlong, multimillion dollar project, the city’s new basketball arena.

At precisely 10:01 a.m. on October 1, Orlando’s new Amway Center will open its doors for the first time — showcasing a Harris solution that includes a high-definition video production and distribution and Internet Protocol TV (IPTV) system integrated with digital signage.

In what it says is one of many firsts, the solution’s enriched screen format presents all aspects of the Amway Center experience at 10 times the resolution of current technology, according to Harris.

Combining IPTV and digital signage over the same network allows the Magic to address more than 1,100 individual screens located throughout the arena with tailored content. On the fly, displays can be driven to show high-impact replays and highlights, venue messaging, out-of-home advertising or any combination of the three. In addition, the system enables advertisers to have their name displayed on every screen in the facility at the same time.

The network that drives all technology in the center is managed through a Harris-built control room featuring more than 800 broadcast devices. Approximately 75 miles away, employees at Harris headquarters monitor the network 24/7 via a Network Operations Center.