News

Elo launches Elite AV partner program

May 6, 2016

Elo, a supplier of digital touchscreen solutions, has introduced its Elite AV Partner Program, a new subset of the broader Elo Elite program specifically designed for AV integrators, according to a company press release. The program provides resources for a long-term, mutually beneficial relationship between Elo, distributor partners and ProAV integrators. 

"As a channel-centric company, our Elo Elite partners have proven to be an invaluable tool in building phenomenal touchscreen solutions for our customers," said Chris Sullivan, VP of global sales at Elo. "Our new Elo Elite AV program will allow us to more richly reward those partners that serve the powerful ProAV channel while providing them with the information, tools and resources they need to succeed."

Program benefits include a dedicated salesperson, lead referrals, priority technical support, special pricing, bid registration, marketing and PR support, a 50 percent discount on MSRP demo unit pricing, discounts for government and education deals, freight benefits, and a first look at all product launches, the release said.

To qualify a partner must be a value-added reseller or integrator in the ProAV space with a turnkey software solution or mounting and other presentation options. Additionally, partners must offer end-user technical support, have an outside sales organization and purchase from an Elo-authorized ProAV distributor. In addition no more than 20 percent of a member's quarterly sales revenue may come from web-based sales activity.