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Digital signage makes a splash at waterparks, hotels
October 13, 2008
HOLLYWOOD, Fla.— StrandVision LLC, a provider of hosted digital signage services, announced that Triangle Management & Investment Inc., which operates four Choice Hotels in Florida, is using its digital signage system for guest communications and services at the Clarion Resort & WaterPark in Orlando. The company also has expansion plans for the network at the Fort Lauderdale Quality Resort that it manages.
The Clarion Resort & WaterPark in Orlando now has a network of 15 42-inch plasmas in the lobbies and restaurants, as well as in almost 200 guest rooms, which delivers information through StrandVision's hosted digital signage system.
The system in Orlando is remotely managed and pages can be added over the Internet from Triangle Management's Hollywood office. The Orlando staff also updates and changes pages.
The digital signage network promotes Clarion's restaurants, menu specials and entertainment, as well as the waterpark. It also offers news and weather, and other special announcements, such as tour schedules, transportation options and special events. The single digital signage system runs 24/7 in the public areas and is always available in all of the guest rooms.
"People are now more aware of our restaurants and our specials. We've seen an increase in breakfast business and our restaurant revenue has grown 10 to 15 percent since we've been using the sign," said Benny Fresco, Triangle Management director of technology. "With StrandVision's Internet-host approach we didn't have to buy additional equipment or software. The pages can be updated by the staff in Orlando in just a few minutes and we can see exactly what's on the screen and what's going to be on the screen in Orlando from our offices in Hollywood."
Triangle Management is planning to add a similar StrandVision digital signage system at the Fort Lauderdale Quality Resort that it manages, once again tapping into the hotel's cable TV system to deliver guest communications to both public and in-room screens. The emphasis for this property, however, will be on cruise ship and airport shuttle transportation schedules, as well as promoting the property's restaurants and amenities.
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