News

Digital Signage Expo expands Las Vegas event

November 27, 2007

• The pre-show escorted coach tour now will occupy the complete morning of Tuesday, Feb. 26, beginning at 9 a.m. Stops during the four-hour tour will include digital signage installations at Planet Hollywood Hotel, the Verizon Wireless Store and the Steve Wyrick Theatre.
• A series of presentations concerning case studies and installations from around the world will occur from 2-5 p.m. following the coach tour. 
• The Summit Conference Program, 9 a.m. on Wednesday, Feb. 27, has been expanded to include six tracks with five sessions each, for a total of 30 sessions focused on digital signage and interactive technology. Tracks will include retail, advertising and marketing, hospitality, public spaces, Digital Signage 101 and technology.
• In addition to the traditional Keynote Breakfast presentation on Thursday, Feb. 28, DSE has added a Breakfast Super Session on Wednesday, Feb 27. The speaker will be Mike Hiatt, director of in-store media networks for Wal-Mart Stores Inc. His talk is titled, "The Past, Present & Future of the Nation's Leading Retail Media Network."