News

Digital signage added to Toronto's underground PATH complex

August 28, 2006

TORONTO, On. — Concourse Media announced a partnership with ADFLOW Networks to deploy a digital signage network in the corridors and food courts of downtown Toronto's PATH.

The PATH is considered the world's largest underground commuter shopping complex with more than 1,200 shops and services, and more than 50 businesses and offices. The digitally displayed messaging provides the public with relevant and engaging information as they shop, browse, eat and commute.

"After becoming frustrated with the off-the-shelf hardware and software they were using to operate their network, Concourse Media looked to ADFLOW to provide an easier, more cost-effective ‘hands-off' solution to deploy and maintain their network in the PATH so they could focus on their core competency," said Wayne Ruttle, ADFLOW's vice president of sales.

As a strategic partner to Concourse Media, ADFLOW Networks provides the digital media engine and digital media technology for the PATH digital signage network. The ADFLOW Networks Dynamic Messaging System also includes the hosted infrastructure that manages, remotely monitors and maintains the network to ensure that all content is organized, tracked and displayed properly. The solution is integrated with Concourse Media's network of bright, high-definition SHARP LCD display screens.