Retail

Coinstar integrates digital signage platform for kiosks

Photo: provided

November 4, 2020

Coinstar has introduced adPlanet, a digital advertising platform that will sit on top of Coinstar kiosks. Neptune Retail Solutions will sell adPlanet advertising content on consumer packaged goods advertising for groceries, according to a press release.

The platform consists of 32-inch diagonal HD displays, which provide full-motion, animation or static imagery content. The displays are also viewable from 178-degrees and provide 450 nits of brightness with viewability up to 50-feet.

"Coinstar is excited to introduce the adPlanet network to regional and national brand advertisers," Michael Jack, vice president of product management at Coinstar, said in the release. "AdPlanet breaks through the clutter of a grocery store and showcases brands at the point of sale when consumers are shopping, which makes it an effective vehicle for creating lift and maximizing ad budgets."