News

CognoVision named Canada's 2009 innovation leader by CIX

December 3, 2009

The Canadian Innovation Exchange (CIX) has named CognoVision Canada's "2009 Innovation Leader." In a vote by industry peers, CognoVision was chosen from the "Top 20 Most Innovative Companies" in Canada, who were selected to represent the country's newest technology entrepreneurs and companies.

Every year, the CIX conducts a search for the most innovative technology, products, services and companies in Canada. Twenty companies are then selected to present Canada's hottest technologies to both Canadian and U.S. high-end executives and investors at the conference. Industry peers at the event then vote on who they believe should be the year's Innovation Leader.

"This year's competition brought out some of the country's most amazing companies and technologies. From super computers and unmanned aerial intelligence-gathering systems to new cleantech solutions, we were extremely pleased to see such impressive technologies being developed by Canadian companies," said Robert Montgomery, co-chair of the Canadian Innovation Exchange. "CognoVision was chosen by industry peers based on their innovation and dedication to using technology to provide in-demand solutions consumers will benefit from."

CognoVision was commercially launched in 2008 to help companies measure the effectiveness of in-store media and shopper behavior in retail environments. This is achieved with the use of CognoVision's proprietary retail audience measurement software solutions. Using small camera sensors and computers, the company's anonymous face-detection and people-tracking software gathers data on how people watch ads and how they navigate within retail venues. This information is easily communicated to clients with the use of CognoVision's proprietary reporting system. The system allows end-clients to make data-driven decisions to: dramatically improve the effectiveness of media campaigns, increase product sales and advertising revenue, optimize retail execution and reduce operational costs.