News

Big Outdoor appoints chief revenue officer

January 27, 2017

Big Outdoor, an OOH marketing and advertising sales company, has selected Bob Johns as its chief revenue officer. Johns will help utilize Big Outdoor's portfolio of OOH tools, according to a press release.

Prior to joining Big Outdoor, Johns served as the director of revenue management and strategy at a digital signage consulting firm called Sensory Interactive. At this job, he worked with real estate owners and developers to see the value of digital signage.

"On behalf of our entire organization, I am delighted to welcome Bob to our executive team," Brad Berkley, CEO of Big Outdoor, said in the release. "Over the last six years, Big Outdoor has established itself as a premier and fully integrated outdoor advertising company. Our recent projects reflect Big Outdoor's core strategy of working hand-in-hand with real estate partners to develop innovative advertising opportunities for brands at prime advertising locations in leading cities across the United States. We look forward to announcing a series of new partnerships and high-profile engagements in the months to come."