News

BenQ's new commercial digital signage lineup now shipping in North America

Display offerings include double-sided, bar-type and transparent displays.

November 10, 2014

BenQ America Corp., an international provider of visual display solutions, has announced it is now shipping its new series of digital signage solutions consisting of three main product lines, the D Series dual-side, BH Series bar-type and TL Series transparent display models designed for commercial installations looking to increase the impact of their advertising efforts and public information points.

"Public spaces are in need of striking solutions that can engage, inform and entertain viewers in order to break away from today's crowded multimedia surroundings," said Bob Wudeck, associate vice president of strategy and business development at BenQ America Corp., in the announcement. "By putting research and development at the center of our innovation process, we've developed a groundbreaking family of digital signage products that use interactivity, stunning aesthetics and new display possibilities to genuinely capture the attention of viewers. The results are new interactive experiences that can effectively deliver high quality content in any setting."

BenQ's series of dual-sided signage panels include four 55-inch displays (DH550C, DL550C, DH550F, and DL550F) that the company says combine reliability and an aero-thin design with the ability to provide engaging content from both sides of the panel. Providing both horizontal and vertical installation options, the solutions can be mounted to walls and ceilings in both indoor and outdoor settings, intended to make the series ideal for a wide range of locations including airports, train stations, transportation hubs and retail stores — replacing traditional light-box advertisements with engaging electronic information displays. Featuring brightness levels between 450 and 700 nits, the displays also are lightweight and measure less than 25 mm thick, according to BenQ. 

BenQ's 28-inch BH280 and 38-inch BH380 bar-type displays feature a slim design to deliver content in any setting such as buses and subway cars, restaurants, government offices, post office counters, banks, convenience stores, or exhibition spaces. The displays feature 700 nits (BH280) or 800 nits (BH380), an average life of 50,000 hours and a Smart Light function that allows clear viewing even in environments with ambient light. To provide full connectivity, the panels accept DVI and VGA inputs. 

The TL320F, TL500F, TL650F, and TL320C transparent displays feature a dual display function, allowing consumers to observe both on-screen advertisements and actual products encased inside the transparent boxes. Available in 32-, 50- and 65-inch models, the displays can also be custom-built to fit product placement requirements and are equipped with multiple inputs including USB ports (TL320C) for easy media and system integration and provide audio through two built-in 2W.

The entire BenQ digital signage lineup is now shipping in North America, the company said.