DOOH Advertising

ANC premieres Broadway digital signage

ANC and New Tradition Media have launched three digital advertising boards located on Broadway in New York City, according to a press release.

Image: ANC

November 29, 2023

ANC, a multimedia design and integration firm, has partnered with New Tradition Media, a digital out-of-home media company, to launch three digital advertising boards located on Broadway in New York City, according to a press release.

Located at 1624 Broadway, the 8mm LED boards began operation in November and are positioned at a corner across the street from the Ed Sullivan Theater.

"We are honored that our partners at New Tradition Media have entrusted us with this highly coveted location," Jerry Cifarelli Jr., CEO at ANC, said in the release. "Our digital signage solutions are at many famed venues throughout New York City including the Westfield World Trade Center, the Oculus, The Fulton Transit Center, Moynihan Train Hall. Now, we are proud to say we are on Broadway working with a respected leader in out-of-home media."