News

Alpha Video, Digital Display Group to integrate digital signage into Choctaw Casinos

May 21, 2009

MINNEAPOLIS, Minn. — Alpha Video & Audio Inc. and its digital signage division, Digital Display Group (DDG), announced that it has been selected to design and integrate its digital signage solution, as well as upgrade audiovisual components, into all eight Choctaw Casinos in Oklahoma. The casino chain, one of the largest in the Southern United States, entered into the $3.6 million enterprise-wide deal that utilizes DDG's CastNET digital signage software to drive the casino's marketing messaging and gaming initiatives.

"Digital Display Group's CastNET digital signage solution is providing us with the technology we need to take our casino marketing programs to the next level," said Taron Graves, media manager for Choctaw Casinos.

Alpha Video, a professional video systems integrator, is also working with the Choctaw casino chain to update the entire audiovisual system. Upgrades include lighting installation, audio, video and complete control systems throughout the facility.

"Choctaw Casinos is one of the first projects industry-wide that will be integrated with both a best-in-class digital signage solution and audiovisual upgrades from one company," said Paul Medlin, associate director of business development for Digital Display Group. "This unique deployment is sure to truly create an enterprise-wide environment, something that more and more customers are now requesting in order to improve time and resource efficiencies, utilizing one platform."

Along with Alpha Video's AV components, DDG will provide mission critical functionality to over 230 screens along with a full range of services, including consulting, creative development and strategy, project management, training, technical support and full-scale integration.