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Allure Global and Magenta Research form digital signage partnership
August 17, 2008
ATLANTA, Ga. — Allure Global Solutions Inc. has announced a digital signage partnership withMagenta Research, a provider of adaptive distribution and switching of audio/visual signals over Cat5 cable.
The partnership will include combining marketing and sales efforts in applicable industry trade shows, co-product features in sales collateral materials, industry specific co-publicity efforts, co-product showroom demonstrations and the opportunity for Allure Global to be a reseller of Magenta Research products.
"We use Magenta's products for many of our clients' installations as the need to move video over great distances using Cat5 cable with no loss of video quality and definition is imperative for us," said Rodrick Glass, executive vice president of business development for Allure Global Solutions. "Our partnership with Magenta will provide both companies with showcase marketing opportunities that demonstrate technology leadership in the digital signage space."
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