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Acquire adds Twitter, RSS feeds to media players
November 4, 2009
Acqiure has added several features to its media player line that allow users to leverage Twitter and RSS feeds for digital signage. The Twitter compatibility can pull RSS text into a ticker or Flash template. But since Twitter is limited to 140 character messages and doesn't support graphics, Acquire has also developed a program called MyMessage,a Web service that allows site owners to create their own RSS feeds.
These feeds can be displayed as text or images. Because a Web browser is used to manage the content, users do not need extensive training to be able to understand how digital signage software works. It is designed for resellers and network owners who want the ability to offer a small level of local content control for their customers. For example, receptionists can add welcome messages, travel agents can add special holiday offers and schools can add photos and messages for upcoming PTA events etc.
MyMessage also provides a customizable network control interface so that resellers or network owners can apply their own corporate branding. Administrators can set up multiple user accounts and even set up a manual content approval process so that images and text can be vetted before sending to remote digital signs.
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