The psychology of digital signage

by David Drain

A neuroscientist analyzes the effects digital signage has on the brain.

Adspace network lands 100th shopping mall

November 25, 2007

ST. LOUIS — Adspace Networks turned 100 today by turning on its digital signs at the Chesterfield Mall in St. Louis — its 100th mall location — to become the…

Westinghouse launches dedicated commercial display group

November 25, 2007

SANTA FE SPRINGS, Calif. — Westinghouse Digital announced the launch of its new Commercial Business Unit that will focus exclusively on commercial business…

Digital View releases new text overlay feature

November 20, 2007

MORGAN HILL, Calif. — Digital View has added a text overlay feature to its SVH-1920 Advanced High Definition LCD controller that merges video and…

Brand appeal in the auto showroom

Digital signage is a powerful tool for car dealers.

Digital signage growth sparks metrics push

November 19, 2007

Advertising Age: Double-digit growth in out-of-home digital advertising means it is time for organized metrics — no easy feat for a market that includes…

National Press Club installs digital signage system

November 19, 2007

WASHINGTON, D.C. — The National Press Club in Washington, D.C., has implemented a new Harris Corp. digital signage system to deliver high-quality, dynamic…

Digital signage comes to 106 Ireland bank branches

November 19, 2007

DUBLIN — Radiant Ireland announced the deployment of CampaignManager digital signage software in the nationwide digital signage network of leading Irish bank…

Making concessions pop

November 19, 2007

Theater refreshment sales are a blockbuster with digital menu boards.

Farmacia.TV network coming to Italian pharmacies

November 18, 2007

EXTON, Pa. — Scala announced the launch of Farmacia.TV, a thematic digital signage channel to be deployed in pharmacies across Italy. The channel was…

Sony unveils new digital signage player

November 18, 2007

NEW YORK — Sony unveiled its new VSP-NS7 digital signage player, which features improvements in overall video quality, increased Flash playback due to a more…

Carnival Cruise Lines completes digital signage install

November 13, 2007

EXTON, Pa. — Scala Inc. announced that Carnival Cruise Lines now features Scala InfoChannel Digital Signage on all of its cruise ships.

VisionChina Media files $100M IPO

November 13, 2007

Street Insider: VisionChina Media filed a registration statement with the SEC for an initial public offering of its common stock. The proposed maximum…

Neo acquires Dutch POSTV

November 13, 2007

GENEVA, Switzerland — Neo Advertising announced the acquisition of POSTV, the leading in-store digital media network in the Netherlands. Financial terms of the…

Digital signage, live TV and the law

by

An attorney explores the ramifications of using TV content on digital signs.

Ask the Experts: How can restaurants make the case for digital signage?

November 13, 2007

The restaurant business stands to benefit greatly from digital signage — but it's also a tough business with tight profit margins. How does a restaurant go…

Harris unveils digital signage solution for casinos

November 12, 2007

LAS VEGAS — Harris Corp. will introduce its InfoCaster Digital Signage solution for casinos at the Global Gaming Expo (G2E), being held November 13-15 in Las…

Connecticut struggles with digital billboards

November 11, 2007

The Day: Digital billboards are at the heart of an intensified debate between those who consider themselves watchdogs of the federal Highway Beautification…

Borders launches in-store TV network

November 11, 2007

The New York Times: A new strategy at Borders will reinforce the message that its stores are not just about books: the company has been installing 37-inch…

DST News: Borders launches in-store TV network

November 11, 2007

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