Traditional versus digital POP – Time to start moving?

by Ben Stagg — CTO, Vital Media, Inc

The topic of traditional print versus digital advertising is not new. However, it is still a current, hot and unresolved topic in advertising and marketing…

InfoComm11: 1 bat, 2 mergers and a digital signage overview

This is just a taste of some of the digital signage-centric news coming out of this year's InfoComm A/V trade show.

InfoComm11: Visix unveiling new digital signage trio (Video)

June 13, 2011

Digital signage software provider Visix Inc., recently announced that it would demonstrate its new Announce content management software, Power over Ethernet…

Florida Institute of Technology adds Harris DOOH network

June 13, 2011

Harris Corp., an international communications and information technology company, announced today that it is deploying a campus-wide digital out-of-home…

InfoComm11: First digital signage program graduates to participate in DS Showcase

June 13, 2011

The first students to graduate from the first college-level digital signage program in the world are participating at the InfoComm 2011 Digital Signage…

Are all digital menu boards the same?

by Scott Sharon — CEO, START

In the past few months I have attended several major trade shows to see what's new and visit with my friendly competitors to see how they are doing. I know…

Kiwi mobile marketing firm targeting US digital signage space

by Christopher Hall — w, t

A New Zealand-based DIY mobile marketing firm is targeting DOOH to help its entry into the U.S. market.

KIOSK EUROPE, DIGITAL SIGNAGE EXPOs boast high attendance

June 9, 2011

With 2,852 visitors and 130 exhibitors, the May 2011 KIOSK EUROPE EXPO and DIGITAL SIGNAGE EXPO in Germany had representation from international companies…

X2O unveiling Xpresenter ICE at InfoComm 2011

June 9, 2011

X2O Media, a full-service provider of software, network management, and content services for professional digital signage and enterprise communications…

Screenfeed, Reflect announce digital signage partnership

June 9, 2011

Reflect, a provider of digital out-of-home merchandising and advertising solutions, and Screenfeed, a provider of digital signage content channels…

X2O Media to Introduce the Xpresenter™ Integrated Conference Experience (ICE) at InfoComm 2011

Networked System Provides Unprecedented Capabilities for Presentations Including Broadcast-Quality Output, Digital Meeting Room Signs and Reservations, and…

Making the Grade: NEC/DST webinar on higher-ed digital signage draws full classroom

June 8, 2011

The recent webinar by NEC Display Solutions and Digital Signage Today drew approximately 125 participants to hear digital screen media strategist Lyle Bunn and…

Almo Pro A/V expands relationship with Panasonic

June 8, 2011

To help support resellers and integrators with broadcasting projects, Pro A/V distributor Almo Professional A/V has expanded its relationship with Panasonic to…

Reflect Partners with Screenfeed

Reflect, a full-service provider of digital out-of-home merchandising and advertising solutions, and Screenfeed, a leading provider of digital signage content…

Real-time analytics allow for real-time course corrections in DOOH

by Christopher Hall — w, t

RVue's CEO talks about his firm's real-time analytics, and the importance of real-time analytics in DOOH.

Houston, we have liftoff: Digital signage takes flight for NASA (Video)

by Christopher Hall — writer, self

Multitouch digital signage "freshens up" the visitor's center at NASA's Johnson Space Center in Houston.

Panasonic, indoorDIRECT partnership adds TV systems to QSRs

June 6, 2011

Panasonic Solutions Company has partnered with indoorDIRECT to create an in-store television system for quick-service restaurants.

McPong: Digital signage getting McInteractive under the Golden Arches

by Christopher Hall — w, t

Want to play a video game on a giant digital billboard using your smartphone as a controller to win free food at the nearest McDonald's?

Digital signage dayparting takes content relevance to a new level

by Jeff Hastings — CEO, BrightSign

Digital signage is one of the most powerful, cost-effective communications tools available, but because today's consumers are constantly bombarded with…

Extending the message: Digital signage goes deep

by Ben Stagg — CTO, Vital Media, Inc

As advertising continues to trend more and more from print to digital, digital messaging itself is moving toward a ubiquitous presence — from initial Web…