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Kevin Damask

Kevin Damask

Kevin Damask is the editor of Digital Signage Today. He has more than 15 years of journalism experience, having covered local news for a variety of print and online publications.

Recent Contributions


Large dvLED display showcases construction company's inventiveness

by Kevin Damask — Editor, Digital Signage Today

Heijmans, a Netherlands-based construction firm, was looking for a unique way to feature its innovative, environmentally-conscious designs and share valuable…

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Restaurants shouldn't be afraid to use data to improve business

by Kevin Damask — Editor, Digital Signage Today

In 2019, restaurateur Dan Burkhard co-created Menu, a digital platform to help restaurants increase sales. In this interview with Digital Signage Today…

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What does the future hold for digital displays in restaurants?

by Kevin Damask — Editor, Digital Signage Today

With customers getting comfortable with interactive technology, there's a bright future for digital displays. Restaurants, however, will need to adapt to the…

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Growing fast casual brand sees big gains with digital transition

by Kevin Damask — Editor, Digital Signage Today

I Heart Mac & Cheese, a growing fast casual concept, was looking for a way to streamline communication and make menu choices easier for customers across its 2…

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Digitally-native brands thriving through OOH promotion

by Kevin Damask — Editor, Digital Signage Today

Without physical locations, digitally-native brands are turning to OOH advertising to stay on top of their games. In an email interview with Digital Signage…

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SaaS could boost business, but will it come with regulations?

by Kevin Damask — Editor, Digital Signage Today

In a recent email interview with Digital Signage Today, Paul Quigley, founder of the software as a service real-time media platform Newswhip, discussed how…

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Focus on customer journey to provide best digital experiences

by Kevin Damask — Editor, Digital Signage Today

As digital signage continues to advance in retail, brands are putting more focus on improving customer experience. Danny Turner, SVP of creative programming…

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Build it or buy it? Debating best approach to customer service platforms

by Kevin Damask — Editor, Digital Signage Today

Brands often grapple with a difficult decision — whether to build their own interactive system or hit the market and buy one. It was the topic of discussion at…

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Brands likely to embrace digital to offer entertaining experiences

by Kevin Damask — Editor, Digital Signage Today

Brands that entertain need to get creative in this fast-paced, digital-first world to engage customers. But, how can they get there? That was the focus of…

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Building digital roadmap can lead to better CMS, signage solutions

by Kevin Damask — Editor, Digital Signage Today

While many businesses rely on digital signage to engage customers and drive sales, some are still searching for the right content management system to take…

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