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Keith Kelsen

Recent Contributions


All about the content: Creating relevance with viewer types

by Keith Kelsen — chairman, 5th Screen Digital

Our monthly series "All about the content" continues with an examination of the types of viewers and how to create relevant digital signage content to capture…

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All about the content: Screen zones, to subdivide or not to subdivide?

by Keith Kelsen — chairman, 5th Screen Digital

Our monthly series "All about the content" continues with an examination of the pros and cons of dividing the digital signage screen.

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Aspect ratios: How content 'shapes up'

by Keith Kelsen — chairman, 5th Screen Digital

In our monthly series "All About the Content" by digital signage industry analyst Keith Kelsen, we take a look at aspect ratios.

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New technology will change engagement through digital signage

by Keith Kelsen — chairman, 5th Screen Digital

Keith Kelsen, author and digital signage industry insider, takes a far-reaching look at the future of digital signage.

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Digital signage: The top 10 trends for 2010, Part 2

by Keith Kelsen — chairman, 5th Screen Digital

The second part of the series looks at events that will cause the industry to reach its tipping point in 2010.

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Digital signage: The top 10 trends for 2010, Part 1

by Keith Kelsen — chairman, 5th Screen Digital

The next year will focus on content, measurement and experience as the industry continues to grow.

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