News & Media From Frank Kenna
How to make your digital signage messaging slippery
by Frank Kenna — President, The Marlin Company
Incredible value has been created by helping people communicate in new ways (e.g., inventions like the telephone, TV, AOL and Facebook); here's a look at two…
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Can workplace communications provide Facebook levels of value for your company?
by Frank Kenna — President, The Marlin Company
How much are good workplace communications really worth? See how digital signage and tablet and smartphone products that allow employee-management…
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Want effective workplace digital signage? Think like a brand manager
by Frank Kenna — President, The Marlin Company
Digital signage can help communicate a company's important issues to your employees, but only if the content collection is coherent and well designed. Take a…
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Don't let buying your digital signage be the most fun part
by Frank Kenna — President, The Marlin Company
Have you ever gotten all excited about buying something, but had that excitement turn to disappointment when it was actually delivered? Here's how to avoid…
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Learn from the TV networks: Unbundle your workplace comms
by Frank Kenna — President, The Marlin Company
Workplace digital signage expert gives corporate communicators a roadmap of what their internal content distribution strategy should be.
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9 things about digital signage I'd tell myself if I could go back in time
by Frank Kenna — President, The Marlin Company
Digital signage expert says if he could go back a decade, he'd tell himself to look out for a few things; anyone looking for a digital signage system today can…
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Digital signage in the workplace: Easy to install doesn't mean easy to use
by Frank Kenna — President, The Marlin Company
While the pain of a tough installation fades with time, the pain of a difficult-to-use content management system lives with you forever.
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Use digital signage to disrupt your workplace communications
by Frank Kenna — President, The Marlin Company
What do Uber, Airbnb and StubHub have in common? They've all disrupted their industry segments. And digital signage can do the same to your workplace…
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Making strategic use of your employees' 'second screens'
by Frank Kenna — President, The Marlin Company
An expert in corporate communications digital signage offers strategic insights into making use of employee's personal smartphones and tablets for better…
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6 great ideas for having fun (and boosting readership) with digital signage
by Frank Kenna — President, The Marlin Company
How to make your workplace digital signage a little more fun, and a lot more engaging.
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3 keys to buying digital signage that fits
by Frank Kenna — President, The Marlin Company
Is buying a digital signage system for your company on the to-do list for 2015? If so, here are three important items to consider.
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Predictions for workplace digital signage in 2015
by Frank Kenna — President, The Marlin Company
A corporate communications digital signage expert offers a list of workplace signage predictions for the year to come.
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What's the best device for workplace communications?
by Frank Kenna — President, The Marlin Company
Is the newest digital signage solution or smartphone app the best way to reach your employees?
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3 questions to ask about your digital signage content
by Frank Kenna — President, The Marlin Company
How good is your digital signage content? These three questions will help you find out.
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Content may be king, but good grammar counts too!
by Frank Kenna — President, The Marlin Company
Make sure you're not using their there where you mean they're.
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4 ways to make a great video for your digital signage
by Frank Kenna — President, The Marlin Company
A corporate communications expert offers advice for how to create video for digital signage networks.
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5 ways to leverage pro sports to boost digital signage engagement (for free)
by Frank Kenna — President, The Marlin Company
Need a way to get employees or shoppers to look at and engage with your digital signage? Just add sports.
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What’s the true ROI of digital signage promoting workplace safety? (Hint: It’s huge)
by Frank Kenna — President, The Marlin Company
I’ve often written about the ROI of using digital signage for effective workplace communications and how it’s dripping with cost savings, but today I want to…
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The coffee cup in my garage, and how it can help your digital signage
by Frank Kenna — President, The Marlin Company
Yeah, I know. It sounds like a tenuous connection but there really is something to it. Here's the story.
read nowThe 'Rule of 3' in digital signage content
by Frank Kenna — President, The Marlin Company
This is a question we are often asked by our customers. On one hand, if you change the content too often or have too much in rotation at one time, little…
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