Ellyce Kelly
Ellyce Kelly
Ellyce Kelly, professional services consultant for Visix, Inc., works with digital signage users to realize their goals through training, best practices and content development for well-planned, well-crafted visual communications.Recent Contributions
Keep your finger off the caps lock with digital signage
by Ellyce Kelly — Communications Consultant/Public Relations Special, Visix, Inc.
When designing your digital signage content, you need to understand a few rules of grammar, ESPECIALLY capitalization.
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Watch your digital signage grammar
by Ellyce Kelly — Communications Consultant/Public Relations Special, Visix, Inc.
In this series, we are going to discuss five more common mistakes people make in writing today – verb-noun number agreement, using the correct pronouns…
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How to go green with digital signage
by Ellyce Kelly — Communications Consultant/Public Relations Special, Visix, Inc.
'Digital signage is environmentally friendly,' – this is a common refrain in the industry. But is it true? Should organizations really care about this? And is…
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How to use taste to spice up digital signage
by Ellyce Kelly — Communications Consultant/Public Relations Special, Visix, Inc.
Thinking about the sense of taste in regard to digital signage brings up two important ideas. The first is how all the senses work together to create a sense…
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How to use scents and touch to improve your digital signage
by Ellyce Kelly — Communications Consultant/Public Relations Special, Visix, Inc.
Smell and touch can help improve the effectiveness of your digital signage by tapping into customer's emotions and memories.
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How to use sight, sound to craft pleasing digital signage
by Ellyce Kelly — Communications Consultant/Public Relations Special, Visix, Inc.
Can our senses be leveraged in a way that creates a lasting impression and is emotionally satisfying to an audience? Here are some tips on how to create…
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Emphasize the 'active' in interactive digital signage
by Ellyce Kelly — Communications Consultant/Public Relations Special, Visix, Inc.
You want your audience to engage with your organization's digital signage messages – that's why you spend time crafting each one. Interactive digital signage…
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How to make audiences linger and act with digital signage
by Ellyce Kelly — Communications Consultant/Public Relations Special, Visix, Inc.
The best-planned campaign can be ruined by poor design. Good content means attractive, clear messages that grab attention, are easily understood and motivate…
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2 keys to digital signage engagement
by Ellyce Kelly — Communications Consultant/Public Relations Special, Visix, Inc.
No matter how robust your digital signage software is, if you don't understand engagement, you're wasting your efforts. Here are a few tips and tricks to help…
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