OUTFRONT Media News & Media

Outfront rings in Pope Leo XIV with baseball-themed DOOH campaign

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Outfront ran a digital OOH baseball themed campaign to celebrate Pope Leo XIV's Chicago roots and his loyalty to the Chicago White Sox.

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Place Exchange, Basis partner in DOOH tech

July 11, 2023

Basis, a business technology firm, has partnered with Place Exchange, a programmatic DOOH advertising platform, including integration between the firms…

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Billboards still strong amid rise of programmatic DOOH, Vistar Data shows

May 10, 2023

Billboards remain a major advertising boon amid the rise of emerging technologies, according to a Vistar study of billboard effectiveness in the context of…

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Clinch, Outfront partner to create dynamic DOOH content

March 23, 2022

Clinch, producers of AI-driven omnichannel advertising, has partnered with Outfront Media Inc., a billboard content producer, to create dynamic content…

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Outfront's national DOOH campaign celebrates Hispanic Heritage Month

September 21, 2021

Outfront Media is honoring National Hispanic Heritage Month with a DOOH campaign centered on the "Spirit of Orgullo" — taking pride in one's heritage…

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DOOH market to grow to $21.35B by 2030

August 16, 2021

Globally, the DOOH advertising market should reach $21.35 billion in revenue by 2030, according to a report from ResearchAndMarkets.com.

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Outfront, Farmlink fighting hunger with OOH campaign

by Kevin Damask — Editor, Digital Signage Today

Sometimes the plight of others can go unnoticed, but Outfront Media, through a partnership with The Farmlink Project, hopes an OOH promotional campaign will…

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Outfront names Neil Shapiro as programmatic lead

July 7, 2021

Outfront Media Inc., an OOH advertising provider, has hired Neil Shapiro, as VP, head of programmatic, leading the company's Programmatic Business and Sales…

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Outfront Media teams with Color of Change to fight injustice

May 18, 2021

Outfront Media Inc. is partnering with Color of Change, a national online racial justice group, to increase awareness of the group's fight against injustice…

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Outfront partners with Broadsign for OOH network

March 24, 2021

Outfront Media Inc. has partnered with Broadsign to integrate Broadsign's OOH marketing platform as part of its overall OOH network. As part of the agreement…

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Outfront Media celebrates Valentine's Day with AR DOOH campaign

February 14, 2020

Outfront Media Inc. has launched a augmented reality DOOH Valentine's Day campaign across the U.S. Customers can scan QR codes on smaller DOOH assets or visit…

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