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Features

Front-lit LCD's open new era for digital signage

by Kevin Damask — Editor, Digital Signage Today

The LCD display market has ballooned into a $130 billion industry and exciting innovations continue to keep pushing advances. Azumo CEO Mike Casper explains…

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Businesses should embrace digital platforms for success in 2022

by Kevin Damask — Editor, Digital Signage Today

As we dive headlong into 2022, businesses continue to search for new, innovative technology to reach consumers. But, where does that leave small businesses?

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Digital Signage Today's most-read stories of 2021

by Kevin Damask — Editor, Digital Signage Today

From advances in kiosk technology and digital menu boards, continued popularity in augmented and virtual reality to artificial intelligence coming to one of…

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Cyber security in 2022: New threats on the horizon?

by Kevin Damask — Editor, Digital Signage Today

As technology continues to advance into 2022 and beyond, one important aspect cannot be overlooked: cybersecurity. How will the digital industry grapple with…

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2022 digital signage trends: Transportation, events to see large gains

by Kevin Damask — Editor, Digital Signage Today

While technology continues to change in the blink of an eye, specific trends have developed in digital signage in recent years and experts are excited about…

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Employers turn to OOH to battle 'Great Resignation'

by Kevin Damask — Editor, Digital Signage Today

Employers are banking on the power of OOH to help fill positions in the wake of the “Great Resignation.” Lauren Sak, senior marketing director at Intersection…

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DOOH brings holiday 'experiences' as retailers look to rebound

by Kevin Damask — Editor, Digital Signage Today

After a difficult 2020 holiday season, the retail industry is expected to rebound this year. To entice shoppers back to stores, retailers are transforming…

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Competitors turn allies: Inside the Reflect, Creative Realities merger

by Kevin Damask — Editor, Digital Signage Today

The merger of two heavy hitters in the digital signage industry made headlines last week and sparked a few questions, most notably, why now?

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Digital platform Menu gives Nashville restaurants the photo treatment

by Kevin Damask — Editor, Digital Signage Today

In this digital first, web browsing world, attractive images are significant to a product’s success. That’s certainly true for restaurant items. Dan Burkard…

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6-story LED display near Boston showcases art, sparks conversation

by Kevin Damask — Editor, Digital Signage Today

A major display likely won’t change the world, but what if it got people to cast away their divisions and come together to engage in meaningful conversations?…

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OOH ads will fuel 'revenge shopping' this holiday season

by Kevin Damask — Editor, Digital Signage Today

After many stores were closed or operating on limited hours last year, many consumers opted to shop online, staying away from crowds as the COVID-19 virus…

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Shoppers seeking online experience in the store

by Kevin Damask — Editor, Digital Signage Today

More often, retailers are placing the in-store shopping experience in the hands of shoppers themselves. And it appears, based on a recent survey and analysis…

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How will immersive experiences change as we come out of COVID?

by Kevin Damask — Editor, Digital Signage Today

As the world slowly emerges from the pandemic, and workplaces return to face-to-face interaction, how will technology adapt to the next wave of immersive…

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A look at how personal experience will transform the future of retail

by Kevin Damask — Editor, Digital Signage Today

Three retail industry leaders shared their insight into what lies ahead in the Digital Signage Today webinar “The Future of Retail is Getting Personal."

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Delivery wars heat up as services turn to OOH advertising

by Kevin Damask — Editor, Digital Signage Today

The delivery service wars — battles between DoorDash, UberEats and Grubhub — have been raging for several years as each brand jockeys for position as the…

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UK hospitals tap digital signage to boost patient experience

by Kevin Damask — Editor, Digital Signage Today

For most people, hospital stays can be an anxiety-filled experience, but what if patients had the chance to enjoy their favorite shows while recovering or…

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Tips on personalizing the shopping experience

The retail shopping experience is changing. No longer are brands simply trying to sell products, they’re striving to build a personal connection with the…

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National CineMedia CMO keeps busting down barriers for women

by Kevin Damask — Editor, Digital Signage Today

Amy Tunick continues to break ground for women in executive positions. Tunick has been hired by National CineMedia as the company’s first chief marketing…

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How dvLED displays are enhancing the sports viewing experience

by Kevin Damask — Editor, Digital Signage Today

While the 2020 Summer Olympic Games are officially in the books, the demand to watch premium sports content doesn’t show any signs of slowing down and that is…

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A look at how media players are pushing the boundaries of possibilities

by Kevin Damask — Editor, Digital Signage Today

As digital signage technology continues to evolve at a breakneck pace, the rapid influx of media players supporting the technology continues to grow. Media…

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