It wasn't so long ago that even the simplest of targeted digital communication seemed far-fetched to many marketing firms. In recent years, the ability of companies to analyze a customer's interactions with online media and tailor their ad experience based on the results has seen incredible technological leaps, especially with digital signage.
Are people paying attention to you? The visual design of the content on your digital screen is critical to capturing the attention of those that need the information. Content placement and design is key to maximizing the impact of the messaging and the overall user experience.
Configuring the layout of your content on screen is often a daunting task. Whether you’re rolling out a digital signage system for the first time or just refreshing your content, learn best practices to make your project a success.
In this webinar you will learn:
How to develop a new creative approach and tweak existing content
Best practices in content design
How to maintain and keep your audience engaged
Meet the panelists
Suzana Spratley, CEO & Founder, TechTAP
Suzana Spratley is the Founder and CEO of TechTAP. At TechTAP Suzana has applied her experience in applied engineering, architectural design, and consumer engagement to digital strategy, communications and technology. In her role at TechTAP Suzana works with clients to connect their business objectives with the enabling capability of digital media and technologies. Suzana has done pioneering work in a variety of industries and clients include Sephora, Pandora, Yorkdale Shopping Centre, HBO, Toronto International Film Festival (TIFF), Intel, YouTube, LG, MOOG and TELUS.
Chris Devlin, Director of Sales, Omnivex
Chris Devlin is the Director of Sales at Omnivex Corporation. He is focused on delivering value to organizations through the use of technology, specifically software. Chris joined Omnivex in 2013 to help customers unlock the power of data and present it across their organizations in ways that will enhance their business and drive key corporate objectives in dynamic and impactful ways. Chris brings over 25 years of industry experience working at every level of the marketplace.
Bradley Cooper, Editor, DigitalSignageToday.com, Networld Media Group
Bradley Cooper is a Technology Editor for DigitalSignageToday.com. His background is in information technology, advertising, and writing.
Established in 1991, Omnivex enables organizations to transform data into dynamic visual communications and experiences. We help organizations empower, enhance, and extend their two most valuable assets – people and data.
Already a member? Sign in below.
You can sign into this site using your login credentials from any of these Networld Media Group sites:
Account already exists
The email address you entered is already registered. Please sign in to continue or use another email address.