Infographic: Hotel Digital Signage
If done right, hotel digital signage presents a new landscape of creative engagement, and a robust and seamless customer experience.
It could very easily be a driver of brand awareness and customer relationships and retention. The traveler’s journey is evolving, and so hotels need to alter their approach to interacting with their clients. As the traveler relies more on digital channels, from travel inspiration and research to booking and post-stay social, understanding the customer journey is paramount to a customer engagement strategy.