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Case Study: Columbus Zoo and Aquarium

Case Study: Columbus Zoo and AquariumPublication Type:
Case Study

Published / Updated:

In mid-2014, the Columbus Zoo and Aquarium embarked on a project with Peerless-AV® to revamp the facility’s signage. A well-known, non-profit organization welcoming approximately 2.2 million guests annually, the zoo was relying on static wayfinding signage and a handful of flatscreen TVs showcasing videos via the zoo’s internal digital content network.

In hopes of enhancing visitor experience, the Columbus Zoo and Aquarium sought out a rugged, reliable, and weatherproof solution to keep guests informed on zoo and aquarium updates, events, and severe weather warnings. With 10,000 animals representing 600 species spread across the facility’s six regions – Australia and the Islands, Congo Expedition, Shores, Asia Quest, North America, and Heart of Africa – preservation of the natural habitat that each region emulates was key.


Peerless-AV is a leading designer and manufacturer of audio visual solutions, including award-winning outdoor displays and TVs, indoor/outdoor kiosks, and video wall mounting systems, and more.

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