Many restaurants are embracing digital signage, whether due to upcoming FDA regulations or a desire to boost customer experience. At the Restaurant Franchising and Innovation Summit, multiple panels addressed digital signage and how best to utilize it.
Customers are commonly frustrated by the sheer number of products available with no real way to compare and contrast them. This is where Digital Signage Today comes in. Digital Signage Today is developing a guide that compares various digital signage software packages. Vendors can get their package featured by taking a survey.
Digital signage for car parking facilities is a relatively untouched goldmine, brimming with the potential to enhance the customer experience, exploit new advertising and revenue generating opportunities and improve car park security.
Digital Signage Today wasn't slowed down by any April showers last month, as the top stories examined key trends such as Coca Cola's entry into the digital signage market.
Each year, the world of digital advertising transforms. The truth is that it's transforming all the time, but taking stock each year is a convenient way to mark milestones and speculate on where the digital signage industry is headed.
Spencer Rubin, founder and managing partner, Melt Shop; Carin Stutz, COO and executive vice president Red Robin; and Doug Hogrefe, a partner at 4 Top Hospitality, offered their secrets to conquering operational costs.
Self-driving cars are rapidly coming to the public's attention, especially due to their potential to dramatically reduce wrecks and improve the overall driving experience. For the digital signage industry, self-driving cars could present a big opportunity for innovative DOOH campaigns.
Much is said about digital signage being a must have for businesses, but there's very little discussion about how digital signage advertising actually influences consumer behavior. However, new research reveals key insights into customer's preferences with digital signage advertising.
Last month's top features took a peak into the future by predicting the top digital signage trends of 2018.
5G promises to make it easier for businesses to access cloud technology, enabling faster development of both business and consumer services. Most digital kiosks, meanwhile, have yet to move from 3G to 4G networks.
The digital signage landscape is always the same, but also changing at the same time. It is absolutely necessary to stay on the cutting edge of digital signage trends to avoid becoming mere 'background noise.'
Every single customer interaction, sales transaction, operations report, and similar electronic record represents a wealth of potentially valuable information that can be used to shape business strategy, enhance customer experience and improve product design.
Digital Signage Today readers last year were highly intrigued by OOH trends and an OOH porn incident. Two of the five top read stories for 2017 covered the incident at Union Station in Washington D.C., where a user turned a public display into a very loud pornographic video.
We are nearing the end of 2017, and it has certainly been a crazy year for digital signage, as the industry continually produces better and better hardware and software. Our bloggers on Digital Signage Today had plenty to say about the industry on topics ranging from pricing to future market trends.
Sometimes you can pick what looks like the solution with the best price, only to realize there are hidden costs involved.
The time has come for the 2018 Digital Signage Future Trends Report. Take the future trends survey to receive 25 percent off the final report, and enter to win a $100 gift card. You can also submit a blog to be included in the report. If yours is chosen, you'll receive a free copy.
Only 12 percent of Fortune 500 business from 1955 still existed in 2016. Their creativity, constant innovation and technology-focused mindset is why those companies still thrive today. By studying a company's Digital IQ, we can understand how digital transformations propel both organizations and whole industries forward.
The digital signage industry may seem like a mature industry, but it continues to grow and expand in different ways. Trends are a moving target, especially in a technology industry, so it's important to regularly get some perspective from companies in the field.
Readers, last month, were looking for that secret sauce to jumpstart customer experience and to answer CEO concerns about digital signage. Other top stories examined digital signage tactics and trends in all verticals.
The kiosk industry recognizes the benefits biometric technology provides, but manufacturers are looking for improvements in reliability, integration with existing software, cost and user acceptance.