Digital signage, blockchain head to the restroom

Digital signage, blockchain head to the restroom

One company is putting displays next to toilets, with its blockchain-powered digital signage sink displays.

Digital signage 5 for 5: July 2018 edition

Digital signage 5 for 5: July 2018 edition

Summer is rushing by us rapidly, and the digital signage market is keeping pace, with solutions that amaze and engage customers. The top stories in July covered topics such as augmented reality bus shelters delivering romance and human imaging technology revolutionizing analytics.

Top 5 digital signage stories of first half of 2018

Top 5 digital signage stories of first half of 2018

We have now past the middle point of 2018, and Digital Signage Today has not slowed down its constant stream of content on innovative deployments and trends. Readers earlier this year had their eyes on major trends in advertising, AI, IoT and deployments from major brands including Coca Cola and McDonald's.

3 ways cloud-based CMS can boost customer experience

3 ways cloud-based CMS can boost customer experience

Many companies are beginning to utilize cloud-based content management solutions to manage their digital signage content. In some cases, a cloud-based system can deliver not just better content but also a better customer experience through greater control, dynamic capabilities and easier rollout.

Networld Media Group launches World of Money

Networld Media Group launches World of Money

World of Money will provide a singular source of information for professionals working in businesses that operate within the larger sphere of financial systems as those systems — and the technologies, currencies, payment methods and trends that drive them — continue to evolve

Love's, Sodexo share digital signage, kiosk lessons

Love's, Sodexo share digital signage, kiosk lessons

Given the customer benefits that kiosks and digital signage can deliver for retailers, the challenges that oftentimes accompany these deployments are an acceptable cost. That was the verdict of a pair of retail decision-makers who shared their experiences introducing kiosks and digital signage solutions during the ICX Summit in Dallas.

5 ways digital signage can help retailers retain customers

5 ways digital signage can help retailers retain customers

Big legacy brands like Sears and JC Penny are dramatically scaling back their storefront presence, while retailers like Toys R Us are shuttering altogether. Retailers, however, can get back on their feet and retain foot traffic by using innovative digital signage.

ICX Summit exhibitors display tech innovation

ICX Summit exhibitors display tech innovation

One of the highlights of this year's ICX Summit in Dallas was the wealth of innovation on display at the ICX Discovery Zone, where attendees received hands-on demonstrations of customer engagement technology.

3 ways airports fly high with digital signage

3 ways airports fly high with digital signage

With customer experience remaining the primary focus, airports are capitalizing on the opportunities to provide efficient messaging. Airport are using digital signage in particular to entertain, inform and engage with guests.

How to measure digital signage ROI

How to measure digital signage ROI

Measuring ROI for digital signage can be very challenging. But there are ways to measure its overall effectiveness.

3 digital signage advertising lessons

3 digital signage advertising lessons

If you want your digital signage advertising to be successful this year, you need to know your audience, your engagement goals and your platform.

Cannabis dispensaries get the munchies with POS-integrated menu boards

Cannabis dispensaries get the munchies with POS-integrated menu boards

Marijuana dispensaries are starting to use digital menu boards in greater numbers. One solution lets them integrate their POS system with menu boards to keep the inventory fresh and inform customers.

Polaris transforms retail  experience with interactive digital signage

Polaris transforms retail experience with interactive digital signage

When Polaris discovered its retail experience fell short, it turned to interactive digital signage to craft a more successful experience for customers of its sports' vehicles.

Digital signage 5 for 5: April 2018

Digital signage 5 for 5: April 2018

Digital Signage Today wasn't slowed down by any April showers last month, as the top stories examined key trends such as Coca Cola's entry into the digital signage market.

Avoiding 11 digital signage pitfalls

Avoiding 11 digital signage pitfalls

Many different types of organizations of all sizes are now using digital signage to engage and inform their employees and visitors. Some are using it to great effect, while others don’t see any appreciable improvement in communications. There are many ways to succeed at digital signage. And a few very clear ways to fail.

3 digital signage trends on the forefront

3 digital signage trends on the forefront

In the digital signage industry, it's easy to get lost in a sea of various displays, software packages and media players. It can all start to blend together after a while. The key is to analyze the underlying trends.

5 questions to determine if your digital signage is ready for production

5 questions to determine if your digital signage is ready for production

It can be difficult to know if your digital signage idea is ready for production or if it should go through a few prototype stages. If you answer a few questions, however, you can gain an overall idea of whether you are ready to make the jump.

Coca Cola bursts into digital signage

Coca Cola bursts into digital signage

Coca Cola is working to bring digital signage to its many suppliers through a mobile app known as Neko, developed with Google. The brand is aiming to get its customers to realize the power of their entire platform.

3 reasons why customers ignore your digital signage

3 reasons why customers ignore your digital signage

If your business uses digital signage, the last thing you want is for your customer to say, "no, not interested," when they see your advertising, especially on an expensive display.

Pharmacy kiosks deliver digital signage advertising

Pharmacy kiosks deliver digital signage advertising

As self-serve kiosks become more interactive, retailers are finding new opportunities to target digital media messages to consumers and in some cases, reap advertising revenues. Pursuant Health is a key example with its 3,500 health screening kiosks.

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McDonald's invests billions for digital signage, kiosk makeover