Digital signage animations deliver Valentine's Day hearts, holiday cheer

Digital signage animations deliver Valentine's Day hearts, holiday cheer

Valentine's Day is over, but retailers now have to ramp up for Easter. It can be difficult, however, to unload decorations and place them throughout the store. One way retailers can save time is by using digital decorations.

How can digital signage deliver better retail experiences  to lift sales?

How can digital signage deliver better retail experiences to lift sales?

Retailers are in a constant state of intense competition, not just with each other, but also with online retailers. How can digital signage help give retailers a leg up with customer experience and sales?

Digital signage top 5: January 2018 edition

Digital signage top 5: January 2018 edition

Last month's top features took a peak into the future by predicting the top digital signage trends of 2018.

Top 5 stories December 2017: Star Wars dominates

Top 5 stories December 2017: Star Wars dominates

Christmas is over, but you can still treat yourself on some holiday stories from last month, such as how you can learn from the Star Wars Battlefront 2 public relations nightmare and evaluating digital menu board solutions.

3 future trends set to change the digital signage landscape

3 future trends set to change the digital signage landscape

The digital signage landscape is always the same, but also changing at the same time. It is absolutely necessary to stay on the cutting edge of digital signage trends to avoid becoming mere 'background noise.'

Digital signage boosts real estate customer experience

Digital signage boosts real estate customer experience

In real-estate, buyers and sellers expect up-to-date and engaging content on all communication platforms. This flexibility allows agents to update their listings and announcements in real time. Clever integration of video and touchscreens can assist agents in dynamically showcasing their property range

Unused data is a virtual goldmine

Unused data is a virtual goldmine

Every single customer interaction, sales transaction, operations report, and similar electronic record represents a wealth of potentially valuable information that can be used to shape business strategy, enhance customer experience and improve product design.

3 digital signage resolutions for 2018

3 digital signage resolutions for 2018

In 2018, you're stuck in days gone by if you're not incorporating digital signage on your property. As the year begins, it's time to make some digital signage resolutions.

Capitalizing on OOH viewing experience to retain customers

Capitalizing on OOH viewing experience to retain customers

Customers are watching more video than ever before, especially on the go. Companies can take advantage of DOOH to both inform and retain customers.

Making digital signage work for the holidays

Making digital signage work for the holidays

In order to take full advantage of digital signage during the holidays, retailers need to not get overwhelmed by the rush. Instead, they should work to engage customers and inform employees.

Walmart digital signage delivers broken content

Walmart digital signage delivers broken content

I recently encountered a Walmart shelf-edge video display that really failed to get its point across. Instead of a heartwarming holiday message, it delivered a buffering, stuttering mess.

5 ways to tackle technophobe objections to digital signage

5 ways to tackle technophobe objections to digital signage

It can be hard to convince a technophobe to jump on board with digital signage. You need to address their concerns and not just harp on the benefits.

7 rules to deliver engaging content

7 rules to deliver engaging content

Is your digital content driving interest and engagement or leaving the audience unimpressed? You need to keep a few general rules in mind to avoid losing your audience.

Digital signage can revamp the Black Friday experience

Digital signage can revamp the Black Friday experience

Black Friday is still a major brick-and-mortar retailer event, drawing in $2.4 billion in revenue last year. At the same time, customers spent $10 less in 2016, than they did in 2015. Retailers need to step up their game to boost sales, and one way to do that is with digital signage.

South African retailer delivers digital journey with digital signage

South African retailer delivers digital journey with digital signage

Clicks aimed to deliver a better customer experience that informed distracted customers. With a digital signage solution, the retailer was able to boost dwell time and sales.

5 uses for digital signage kiosks in airports

5 uses for digital signage kiosks in airports

After witnessing the immediate benefits of an airport digital signage kiosk, the self-serve technology industry began to plan what else computer kiosks could do for airports and the thousands of travelers passing through each day. These uses include wayfinding, information, lost and found and other tools.

Digital signage 5 for 5: October 2017

Digital signage 5 for 5: October 2017

Last month, users gobbled up stories on McDonald's, software, restaurants and digital signage horror stories.

Digital signage Q&A: Touchscreen edition

Digital signage Q&A: Touchscreen edition

One way to boost customer involvement is to integrate touchscreens with your displays, but there are issues, however, dealing with the logistics.

3 pitfalls to avoid with digital signage deployment

3 pitfalls to avoid with digital signage deployment

It can be easy to sink a lot of money into a digital signage project, only for it to all fall apart. It's important to avoid three pitfalls to have a successful deployment.

AI and virtual reality earn their place in hospitality

AI and virtual reality earn their place in hospitality

Virtual reality and AI are starting to gain grounds in the hospitality industry. Customers are growing more comfortable with these technologies, which is in turn driving growth.

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