To increase guest satisfaction, give them access to digital signage.
2017 was an innovative year for digital signage, and 2018 promises to have even more going on. Both organizations and the public have embraced the digitalization of…well, everything…and they want more.
Christmas is over, but you can still treat yourself on some holiday stories from last month, such as how you can learn from the Star Wars Battlefront 2 public relations nightmare and evaluating digital menu board solutions.
We are nearing the end of 2017, and it has certainly been a crazy year for digital signage, as the industry continually produces better and better hardware and software. Our bloggers on Digital Signage Today had plenty to say about the industry on topics ranging from pricing to future market trends.
Readers whetted their appetites during November with topics such as reviewing the menu boards of McDonald's, touchscreens trends and key ways digital signage can help customers stay a little bit longer in QSR restaurants.
Intelligent virtual assistants enable hotels to boost customer experience by allowing guests to interact with a 2D or 3D agent via digital signage, kiosks or smartphones.
One way to boost customer involvement is to integrate touchscreens with your displays, but there are issues, however, dealing with the logistics.
McDonald's transformed three bus shelters in Milan, Italy into interactive stores where customers can order via a touchscreen and have food delivered to them. The QSR did this to promote the launch of its online delivery service, McDelivery, in Italy.
One way retailers are luring in customers to their display or kiosk is by using digital signage attract screens.
As customer demand for sophisticated touch interactivity increases, software and hardware companies working in this field must keep abreast of the technical requirements to support these advanced use cases.
Readers, last month, were looking for that secret sauce to jumpstart customer experience and to answer CEO concerns about digital signage. Other top stories examined digital signage tactics and trends in all verticals.
This month Digital Signage Today is focusing on digital signage in the education vertical. Digital signage performs a number of tasks in the education vertical from wayfinding to interactive solutions.
Video walls are designed to create a big impression, so you need to go big with them or go home.
Last month's top stories on Digital Signage Today covered a porn hack, interactivity tactics for retailers and choosing the best manufacturer.
Successful restaurants recognize that the path to their customers' stomachs begins in their minds. They need to grab a customer's attention and craft a memorable experience in order to trigger repeat visits. Digital signage is one way to accomplish that.
When determining whether to integrate interactive elements into your digital signage, you need to consider content, cost and potential pitfalls.
If a retailer doesn't create a satisfactory customer experience, including in-store e-commerce options, shoppers will take their wallets elsewhere. Several retailers have learned this lesson and are using interactivity successfully to build better customer experiences.
A digital signage kiosk at Union Station recently showed porn during rush hour. This event occurred because the operating system was not properly locked down, according to an official.
The editors of FastCasual, Pizza Marketplace, QSRWeb and Food Truck Operator share some highlights from the 2017 NRA show in Chicago.
It can be very difficult to design the right content for your displays. There are many factors to consider such as the variations of displays, the resolution and the audience. During a webinar hosted by Omnivex, Suzana Spratley, CEO and founder of Techtap, and Chris Devlin, director of sales, Omnivex, discussed do's and don'ts of content design.