Many companies are beginning to utilize cloud-based content management solutions to manage their digital signage content. In some cases, a cloud-based system can deliver not just better content but also a better customer experience through greater control, dynamic capabilities and easier rollout.
Link shared its feedback on how its digital signage kiosks aren't just providing services, they are also boosting quality of life for residents
We are now at the midpoint of 2018, and digital signage readers have their sights set on innovative trends both now and in the future. The top five stories for May 2018 all covered topics on key trends in the market, including blockchain.
There are countless stories of churches, temples, mosques and synagogues witnessing an increase in attendances and greater connection with communities as a direct result of digital signage. Here's why…
Digital signage for car parking facilities is a relatively untouched goldmine, brimming with the potential to enhance the customer experience, exploit new advertising and revenue generating opportunities and improve car park security.
Can digital signage take on a role to personalize messages or respond to a situation in real-time? Yes, with help from artificial intelligence (AI) and deep learning.
The global cannabis market is massive, already soaring past the $30 billion mark, and many retail dispensaries are jumping on board. These retailers may deal with the munchies, but they still need clearheaded technology to make the most out of their business. Enter digital signage.
The digital signage landscape is always the same, but also changing at the same time. It is absolutely necessary to stay on the cutting edge of digital signage trends to avoid becoming mere 'background noise.'
Black Friday is still a major brick-and-mortar retailer event, drawing in $2.4 billion in revenue last year. At the same time, customers spent $10 less in 2016, than they did in 2015. Retailers need to step up their game to boost sales, and one way to do that is with digital signage.
One way retailers are luring in customers to their display or kiosk is by using digital signage attract screens.
Companies are focusing on delivering cross-channel experiences that truly draw in distracted customers. However, in order to improve customer experience, a tool needs to first grab a customer's attention. If you don't follow the right tactics, your display will just be another distraction.
In the future, digital signage will be smarter, trickier and more personalized, and that's just the beginning.
Advanced developments in Internet of Things technology is providing retailers a slew of benefits, from faster product replacement to product performance, and is increasingly being embraced by household brands to boost operational efficiencies, compliance and marketing promotion.
It can be very difficult to design the right content for your displays. There are many factors to consider such as the variations of displays, the resolution and the audience. During a webinar hosted by Omnivex, Suzana Spratley, CEO and founder of Techtap, and Chris Devlin, director of sales, Omnivex, discussed do's and don'ts of content design.
It can be easy to be dazzled by increasingly advanced displays, but in the end digital signage is a business decision first and foremost. It is key to determine how you are going to measure ROI. Rich Ventura, vice president of business development and solutions at NEC Display Solutions, offered key tactics for determining ROI.
The donut QSR changed things up by replacing static signs with digital signage. The goal was simple: Boost the customer experience.
For NASCAR fans, the Daytona International Speedway in Florida is the top destination as home of the Daytona 500. In celebration of its 59th year in operation, the International Speedway Corp, owners of Daytona International Speedway, gave its speedway a digital signage makeover to engage with fans.
Digital signage as it was narrowly defined just a few short years ago is giving way to a much more immersive experience. It's not just about catching someone's eye with digital signage, it's about engaging people once you have their attention
In a crowded advertising marketplace, it's hard for retailers to get their message across. The food court, however, can prove to be an ideal location to get the most out of your ad dollars if you use digital signage effectively.
The automotive industry is undergoing an era of digital disruption. Static signs and posters simply do not captivate an audience anymore. Digital signage, however, can keep car customers engaged.