When you first deploy digital signage, you probably hope it will last a long while. After all, no one wants to deploy a new display every year, or every month. Although digital signage has become more affordable, it still isn't cheap. So, how do you future proof your digital signage?
If you want your digital signage advertising to be successful this year, you need to know your audience, your engagement goals and your platform.
This May the FDA's long-awaited menu-labeling regulations went into effect, following a one-year reprieve intended to give restauranteurs more time to become compliant. Fortunately for these chains, in-restaurant digital signage dramatically reduces the work required to comply with these new regulations.
A digital signage solution can sometimes represent a hefty financial outlay, but the cost of digital signage can be offset by its income potential.
A sports arena is already an incredibly exciting place. With all that energy, how can digital signage contribute to the fan's excitement and experience? And how can integrators deal with all the issues and challenges that come with digital signage?
2017 was an innovative year for digital signage, and 2018 promises to have even more going on. Both organizations and the public have embraced the digitalization of…well, everything…and they want more.
It can be difficult to save money on digital signage. By following these three tips, you can help ensure the software side of the package doesn't break your budget.
We are nearing the end of 2017, and it has certainly been a crazy year for digital signage, as the industry continually produces better and better hardware and software. Our bloggers on Digital Signage Today had plenty to say about the industry on topics ranging from pricing to future market trends.
Intelligent virtual assistants enable hotels to boost customer experience by allowing guests to interact with a 2D or 3D agent via digital signage, kiosks or smartphones.
In my time on the highway, I've seen a lot of uninteresting and static DOOH campaigns. Advertisers, you can 'DOOH' better.
Picking the best media player can be a real chore. It's key to understand what type of content to use.
Last month, users gobbled up stories on McDonald's, software, restaurants and digital signage horror stories.
Digital signage seems simple, but choosing software can be a challenge. Where do you begin?
Deploying a stunning video wall that stays within your budget can be a stressful, even overwhelming task. So many options, so many potential pitfalls. Here are ten tips to get it up and running.
Readers, last month, were looking for that secret sauce to jumpstart customer experience and to answer CEO concerns about digital signage. Other top stories examined digital signage tactics and trends in all verticals.
Virtual Reality isn't science fiction anymore. What does it mean for the digital signage industry? Is VR a friend or a foe?
4K resolution looks good on paper, but does it matter in the long run?
Digital signage came driving through the restaurant industry last month, as readers devoured stories about McDonald's, Dunkin' Donuts, Dairy Queen and Subway. The top stories for April 2017 covered several topics in the restaurant industry, including customer experience, key digital signage lessons, and do's and don'ts for menu boards.
Last week, we examined some of the key trends at Digital Signage Expo, ranging from better displays, touchscreen technology trends and the shifting role of digital signage. Now, let's examine a few additional trends related to the various verticals in digital signage and the industry itself.
At 2017's digital signage show, I noticed several trends ranging from mobile interactivity to more advanced touchscreen technology. Let's take a look at some of the biggest digital signage trends, according to industry experts.