Sean Matthews
Matthews, the president of software provider Visix and a veteran of the visual communications industry, is credited with a comprehensive corporate reorganization of the company and shepherding in a suite of new digital signage products. wwwView Sean Matthews's profile on LinkedIn

Who is your company's digital signage champion?

Who is your company's digital signage champion?

If you have a digital signage system, you know that keeping your content fresh and engaging is the primary goal. But who owns that content? Who decides on the strategy? Every organization needs a digital signage champion.

Prescribe digital signage to improve hospital morale

Prescribe digital signage to improve hospital morale

Employees in a doctor's office, clinic or hospital routinely deal in life-and-death situations, and sometimes events can feel like they are happening too fast, causing an undue amount of stress on busy staff. Digital signage can be a big part of the cure.

How digital signage can help you reach your millennial employees

How digital signage can help you reach your millennial employees

Millennials are described as well-educated, entitled, confident and tech savvy. Oftentimes, the Baby Boomers and Generation Xers that are managing millennials have trouble connecting with and motivating them. Here's how digital signage can help.

8 tips for a successful digital signage deployment out of the gate

8 tips for a successful digital signage deployment out of the gate

If you deploy digital signage solution without some planning, you could end up with ignored screens and wasted time. With just a little extra effort, though, your solution can launch out of the gate ready to impress.

Digital signage graphics: Where to find them

Digital signage graphics: Where to find them

Do you struggle to find new digital signage graphics to keep your communications exciting? You may have graphics at your fingertips and not even know it.

Digital signage, it's not just for lobbies anymore

Digital signage, it's not just for lobbies anymore

Digital signage expert blogger looks at a variety of interesting use cases for digital signage in business, education and health care settings.

Top 5 tips for digital signage display placement

Top 5 tips for digital signage display placement

Digital signage expert blogger offers his top five tips for placing digital signage displays.

​A quick primer on best practices for social media and digital signage

​A quick primer on best practices for social media and digital signage

Social media meets all the criteria of engaging content: It's modern. It's social. It's real-time. It's auto-updating. In this post, a digital signage content expert provides best practices integrating it with your digital signage system.

Digital signage about human connections not network connections

Digital signage about human connections not network connections

The network is about reaching your audience; make it a two-way process for more engagement, which means more understanding, participation and retention.

Engagement is primary for digital signage

Engagement is primary for digital signage

Engaged employees display higher productivity, do more to add to profitability and deliver customer satisfaction, and digital signage can be the medium to engage them.

Know your audience: Integrating social and mobile into digital signage plans

Know your audience: Integrating social and mobile into digital signage plans

The heart of today's most successful communications is inclusion, two-way dialogues instead of just pushing messages down and out; digital signage can embrace these trends by drawing in content from social media and delivering content beyond screens.

Best digital signage layouts: 3 designs for 3 types of viewers

Best digital signage layouts: 3 designs for 3 types of viewers

A digital signage content expert looks at the three main types of viewers and offers three types of design to suit.

A call to action is essential in digital signage

A call to action is essential in digital signage

Including a call to action is the most important part of digital signage content design. And it's not just design, it's strategy.

Digital signage messaging: Keep it short and sweet

Digital signage messaging: Keep it short and sweet

In our daily communications, we strive to be creative and grammatically correct when we write. However, we need to be clear and concise in the world of messaging.

5 steps to deploying digital signage

5 steps to deploying digital signage

You need to do some planning before you install a digital signage system and these steps will help: Step 1: Assess your goals. Well before you schedule implementation, you need to nail down what you want to achieve. Outline your...

The Top 7 mistakes once you have digital signage

The Top 7 mistakes once you have digital signage

Now that we've identified the Top 6 digital signage mistakes, let's talk about the Top 7 mistakes we see people make after they've bought a digital signage system: Mistake number 1 – Mounting the screens too highNo matter how great...

Spring cleaning time: How fresh is your content?

Spring cleaning time: How fresh is your content?

Spring is here, and it's a great time to evaluate your digital signage messages to see if your communications are still making an impact. It's easy to get into a rut by using the same formulaic backgrounds, fonts and graphics...

Pixels vs. paper: Digital signage's 'green' considerations

Pixels vs. paper: Digital signage's 'green' considerations

Most companies, when confronted with "green" considerations, ask "What's in it for me?" The bottom line is that digital signage solutions not only help in the ongoing effort to reverse the effects of 150 years of rapid industrialization, but also...

Without integration, alert notification is useless

Without integration, alert notification is useless

There are more than a handful of software and hardware vendors out there touting the fact that their products are CAP compliant. For the uninitiated, CAP stands for common alerting protocol.

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