Transforming the End-to-End Customer Experience
March 25, 2014
Retailers have been using data analytics to generate business intelligence for years. But the availability of more powerful tools and access to more information from inside and outside of the store is enabling amazing shopping experiences that help customers better connect with brands and retailers. With a unique insight into customer preferences, social media impact, and inventory staging throughout the supply chain, forward-thinking retailers can simultaneously increase sales and operations performance.
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