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Shopping Center Uses DOOH to Enhance Shopping Experience

Publication Type:
Case Study

Published / Updated:
Sept. 27, 2013

Baricentro was the first shopping center built in Spain. As visionary entrepreneurs in the 1980’s the founders of Baricentro set out to revolutionize the shopping experience by building an enormous shopping center nearby the heart of Barcelona, with an ample offering of stores and entertainment.

Today, over 25 years later, Baricentro continues to be an innovator. With over 140 highly acclaimed establishments, spread out across 65,000m² of commercial space, Baricentro now holds an unparalleled offering of valueoriented stores, capable of tending to all the needs and expectations of buyers.


AOPEN specializes in small form factor computing and touch display technology for digital signage, kiosks and POS as a leading global hardware manufacturer.

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