Enhancing Travel at London Luton Airport

 
Publication Type:
Case Study

Published / Updated:
Oct. 28, 2011

Luton Airport's marketing people were looking to improve on the interactive kiosks in the departure terminal by installing some large format Protouch kiosks 'air-side'. The aim of the kiosks was to provide useful passenger information but also to gauge passenger feedback on the services provided in the airport. In addition, the kiosks were required to try to  'dirve' business to the retail outlets by offering high quality printed discount coupons.

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