Digital Signage for the Boutique Budget

 
Publication Type:
White Paper

Published / Updated:
Sept. 13, 2010

Digital signage can postively impact a small business, helping to educate and entertain customers, as well as provide information and sales updates. But creating such a system can seem daunting, especially on a tight budget. A needs analysis can help. The analysis should:

  • Identify the audience
  • Decide what messages should be communicated
  • Understand the traffic flow and ideal placement of the signage

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