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Creating a New Sales Channel with Interactive Digital Signage

Publication Type:
Case Study

Published / Updated:
Jan. 17, 2013

HSN*, a multi-channel retailer and a leader in transactional innovation, worked with Intel to create the “HSN TOUCHWALL: Play, Shop, Share”, a new, highly interactive sales channel that offers consumers a one of its kind, shopping experience.

The company collaborated with Intel to develop an immersive retail extravaganza that entertains and engages consumers. Programmed to offer consumers an “HSN New York Pizza Party”, this massive 13 x 8 feet touchwall could give people in public venues, like malls, sporting arenas and airports, the opportunity to take a pizza cooking class from world-renowned chef Wolfgang Puck. Four at a time, visitors stand at their own virtual kitchen counter and compete in a pizza-making contest.

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Intel Corporation

By enabling more content, mobility and capabilities than ever before, Intel gives you the advantage in a rapidly changing world. With advanced silicon, industry standard platforms, and modular infrastructure solutions, Intel can help you deliver a more compelling digital lifestyle. Intel, the world leader in silicon innovation, develops technologies, products and initiatives to continually advance how people work and live.

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