BrightSign Sets the Tone at China’s Largest Car Showroom

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Jan. 15, 2014

Case Study

AKD Luxury Cars Mall is using 350 BrightSign players to power the 700 screens that set the tone at its brand new car dealership in Shenzhen, China’s largest vehicle showroom.

Opened in 2013, the 1.29M-­?square foot AKD Luxury Cars Mall accommodates 3,000 luxury vehicles and is a magnet for car enthusiasts amongst China’s fast-­?growing affluent professional community. It specializes in high-­?end used cars, including exclusive marques like Bentley and Lamborghini, as well as luxury brands such as Mercedes Benz, BMW, Porsche, Lexus, Land Rover and Audi.

Topics: Auto Dealerships , Content Management , Corporate Communication , Display Technology , Hardware , Media Players , Software

Companies: BrightSign

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