An Explanation of NFC with Implications for Digital Signage

Type: White Paper
Overview | Download

Near field communications (NFC) is described as self-contained microchips that can transmit information wirelessly over very limited distances. This white paper discusses how merchants can benefit from the use of NFC-equipped smartphones, including:

  • Increased customer satisfaction
  • Accelerated check-out speeds and increased transaction security
  • Streamlined ability to market directly to consumers
  • Integration between payments and couponing