Interactive screens, mobile phones, digital signage, QR codes, location-based apps, RFID, and a myriad of other technologies have upped the complexity and opportunity for engaging consumers wherever and whenever. This session will look at the evolving nature of retail, marketing, and technology, and will offer tools and techniques for generating better results no matter where your consumers engage your brand.
During this webinar participants will:
Learn about the latest marketing tools for grabbing attention and generating action
Hear case studies of brands engaging customers in new and innovative ways
See how the customer experience is defining and delivering value to today’s consumers and businesses
Understand the benefits and pitfalls of the new multichannel landscape