The Benefits of Digital Signage in Retail

Sponsored by NEC Display Solutions
Sponsored by: NEC Display Solutions
Type: White Paper
Overview | Download

Digital signage offers opportunities for retailers to reach customers with tailored, dynamic messaging. Compared with static signage that needs to be re-printed regularly, digital signage offers savings in time, energy and resources.

Applications for digital signage in a retail environment include:

  • Wayfinding
  • Information on current sales
  • Product advertisements