Samsung Promotes Innovative Camera with Help of Interactive Digital Signage
Source: DigitalSignageToday.com
Type: Case Study
Overview | Download
Samsung Electronics developed the world's first dual-LCD camera, featuring two LCD screens. To promote the product during the Christmas season, Samsung needed an innovative way to catch the attention of customers. A digital signage display from Red Leaf Retail and AVI Electronics offered a solution. The display featured:
- Interactivity demonstrating the camera's unique features
- A shelf with printed information
- A live camera
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