Ad-Funded Digital Signage: Is There A Future In It?
Sponsored by: Symon
Type: White Paper
Overview|Download
Ad-funded, or digital-out-of-home, digital signage was believed to be a strong revenue generating prospect for the industry, but it has fallen short of expectations. While this suggests that the fundamentals of ad-funded digital signage are poor, providers can adapt to made ad-funded digital signage a success. In this paper, learn about:
- Trends that are imposing change, including greater adaptation of wireless technologies and changing consumpution of content
- How providers can adapt
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