Case Study: Oakley Sunglasses

Sponsored by Horizon Display
Tags: Content Management, Digital Merchandising, Retail, Software
Type: Case Study
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Learn how Horizon transformed what had previously been a one‐to‐one interaction between merchandising and consuming into a multi‐tiered communications encounter. This case studies examines many key factors that are vital to retail marketing programs, such as:

  • Store Design
  • Merchandising
  • Display Positioning
  • Execution